September 24, 2021

EDU Demand Trends

EDU Demand Trends is education specific content provided by Gray Associates that highlights some of the more important trends in the education industry. Gray Associates has decades of functional experience in strategy, cost reduction, marketing, channels, and customer research.

Wow! 20% Growth in Student Demand for On-Line Programs in Higher Education.

October - Inquiries for On-Line Programs

The Sheer Number of Applications for On-Campus Programs in Higher Education is Plummeting.

Conversions for On-Ground Programs in Higher Education

After a Brutal Decline, Student Demand for Higher Education May Be Stabilizing.


Interest in On-Campus Higher Education Is Waning among Prospective Students.


A Tremendous First Quarter for Conversions of Internal Inquiries for On-Line Higher Education Programs.

On-Line Student Inquiry Conversions

Inquiries Received Directly by Higher Education Institutions Dropped Sharply.


Inquiries for Higher Education are Trailing Year-Ago Levels.

National Student Inquiries for All Sources

On-Line Conversions are Tumbling.


Only One of the Five Largest Educational Programs Grew in June.


In June 2015, Student Demand for Three Educational Programs Doubled.

July Fastest Growing Programs643